Webinar Marketing Campaign
Driving registrations & improving attendance
A Webinar Marketing Campaign is a series of emails and dedicated landing pages to drive registrations. It includes automated registration confirmation and reminder emails to improve attendance and requires setup integration with GoToWebinar/WebEx sync data to manage registrants.
workflow
Deliverables
- Customized Workflow
- Use of Standard Conversion-Centric Design Templates
- Monitoring & Adjustments for Continual Improvement
- Monthly Reporting
required to start
- Marketing Automation License
- Lead Scoring
- GoToWebinar/WebEx Account
campaign add-ons
- Retargeting Code/Pixel
- Nurturing Social Ads
- Sales Meeting Campaigns
- Post-Sales Meeting Drip Campaign
add-on services
