Post-Sales Meeting Drip campaign

BUILDING TOWARD YOUR BUSINESSES NEXT CONVERSION POINT

A Post-Sales Meeting Drip Email Campaign is a series of follow-up emails triggered upon conclusion of an event in the CRM.  Post-Sales Meeting Drips typically build toward your business’s next conversion point (i.e. RFP, Demo, 2nd Meeting, Sale, etc.) by providing relevant content and communication to that goal.  

workflow

Deliverables
required to start

campaign add-ons

add-on services
top-funnel

top of funnel

establish interest & capture leads


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middle-funnel

middle of funnel

remain top‑of‑mind & nurture leads


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bottom-funnel

bottom of funnel

establish intent & convert leads


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aftersale-funnel

after the sale

retain & expand by building brand advocates

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