fly

fly details

Our Fly Package dominates the competition and maximizes demand through relevant, persona‑specific digital marketing and includes the items listed below:
Puzzle

Digital
Foundation

THE FIRST STEP TO MARKETING SUCCESS


EXPLORE>>

DNA

persona
creation

GOALS & BEHAVIORS OF THE PEOPLE WHO MAKE AND INFLUENCE BUYING DECISIONS

EXPLORE>>

Target

audience/list
build

IDENTIFY AVAILABLE AUDIENCES WITHIN EMAIL, MAIL & SOCIAL


EXPLORE>>

Chart

seo essentials package

Core on-page optimization website tactics


EXPLORE>>

Chart

seo foundational package

Advanced on-page & basic off-page optimization website tactics

EXPLORE>>

Magnet

lead magnet

IRRESISTIBLE OFFER EXCHANGED FOR CONTACT INFO


EXPLORE>>

LapTop

landing page

Custom landing page development for converting site visitors into leads

EXPLORE>>

Document

monthly
news article

CONTENT CREATION TO INCREASE ENGAGEMENT


EXPLORE>>

ThumbsUp

demand gen social ads - managed

Promoting content to a cold audience to establish interest

EXPLORE>>

Newspaper

quarterly newsletter

REMAINING TOP-OF-MIND WITH CURRENT NEWS


EXPLORE>>

ThumbsUp

basic social media management

ENGAGING YOUR AUDIENCE BY POSTING CONTENT


EXPLORE>>

ThumbsUp

social media accelerator

Increased engagement amongst your audience


EXPLORE>>

Email

Low Lead Score Drip campaign

Engaging leads with low scores by encouraging digital behavior

EXPLORE>>

Email

Conversion Drip Email Campaign

Promoting macro conversion to sales-ready leads


EXPLORE>>

ThumbsUp

conversion social ads - managed

Promoting macro conversion to those that displayed interest

EXPLORE>>

how it works

Onboarding:

After your stakeholder meeting with a marketing strategist, we build your persona-specific content development guide that ensures we are appealing to your target audience(s).  During onboarding, we gain access to your existing systems and begin mapping out, creating & scheduling all package components. 

Monthly:

Each month, we select the next prioritized topic from your content development guide and begin creating original content as well as report out KPIs from the month prior.   

Our Process:

1. Stakeholder Meeting

2. Build Persona

3. Create Content Development Guide

4. Map Out & Schedule Package Components

5. Create/Develop Deliverables

6. Implement Package Components

7. Monthly Client Meetings

what you need to start

All package clients must have the basic components below. If you are missing any of these components, we can help configuration through add-on services.

add-on services

top of funnel

establish interest & capture leads


EXPLORE>>

middle of funnel

remain top‑of‑mind & nuture leads

EXPLORE>>

bottom of funnel

establish intent & convert leads


EXPLORE>>

after the sale

retain & expand by building brand advocates

EXPLORE>>