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Conversion Social Ads – Unmanaged

PROMOTING MACRO CONVERSION TO THOSE THAT DISPLAYED INTEREST

Unmanaged Conversion Social Ads target the audience that has shown interest in your business by engaging digitally with your website and/or landing page(s).  Here the goal is to establish INTENT by building upon previous behaviors and encouraging conversion through purchase, call or form submission.  

In month 1, the Conversion Social Ad campaign starts with a proven process of split-testing creative variables and determining a winner.   Then, we set them to run for a predetermined period. With unmanaged social campaigns, we do not set a performance baseline, monitor, or introduce new variables to test. 

workflow

Deliverables
  • Creative Build
  • Creative Split-Testing Process
required to start
  • Social Media Business Page
  • Social Media Ad Account
  • Retargeting Code/Pixel
  • Predetermined Ad-Spend Budget Additional

campaign add-ons

add-on services
top-funnel

top of funnel

establish interest & capture leads


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middle-funnel

middle of funnel

remain top‑of‑mind & nuture leads


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bottom-funnel

bottom of funnel

establish intent & convert leads


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aftersale-funnel

after the sale

retain & expand by building brand advocates

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